Apple hints at new Macs at WWDC with trade-in program enlargement


We’re only a week away from WWDC 2023, the place Apple will announce iOS 17, its new Actuality Professional headset, and extra. Based on Bloomberg’s Mark Gurman, Apple is prepping a behind-the-scenes change that additional hints at its plans to unveil new Macs on the occasion subsequent week…

In a tweet on Saturday, Gurman revealed that Apple will begin accepting trade-ins for a number of new Macs beginning on June 5, the identical day because the WWDC keynote is about to happen. On June 5, Apple will replace its trade-in web site to incorporate the Mac Studio, 13-inch M2 MacBook Air and 13-inch M2 MacBook Professional.

Which means homeowners of these Macs will quickly be capable of commerce of their present Mac for credit score in direction of a brand new one. M2 MacBook Air customers may, for instance, commerce of their 13-inch machine towards the 15-inch MacBook Air that Apple is rumored to announce at WWDC. The identical goes for 13-inch M2 MacBook Professional customers.

As famous by Parker Ortolani on Twitter, nevertheless, there have been situations of Apple accepting trade-ins for a product although there’s no direct successor to that product obtainable. For instance, you may commerce in a sixth-generation iPad mini, although there is no such thing as a seventh-generation iPad mini obtainable.

That is seemingly the case with the Mac Studio. We aren’t anticipating Apple to announce a brand new Mac Studio at WWDC this yr. The Mac Studio, nevertheless, is powered by Apple’s previous-generation M1 chips, so it will permit clients to commerce in in direction of an M2-powered machine like a 14-inch or 16-inch MacBook Professional or Mac mini.

When mixed with different rumors of recent Macs at WWDC, these upcoming trade-in modifications are simply extra items of proof to trace at Apple’s plans. What are your ideas? Tell us within the feedback beneath.

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