Google now not requires video descriptions as a part of structured information


Google has eliminated the requirement to have the outline property as a part of your video structured information. Google says it’s nonetheless beneficial to supply an outline to your movies within the structured information however it isn’t a requirement. With that, Google Search Console won’t report errors for lacking description property gadgets.

Structured information change. Google moved the “description” property from “required” to “beneficial” within the structured information documentation. You possibly can see that over right here.

The outline of the video is used to assist Google perceive the video, however it’s now not a requirement for video structured information.

Search Console change. The outline property is now not required for Video structured information gadgets, Google wrote right here. Google added “it’s nonetheless strongly beneficial to assist Google higher perceive the content material of your video.”

Lacking description points will now not seem as “crucial points” in that wealthy outcomes report. Now you might even see a rise within the variety of legitimate Video structured information gadgets in your, that’s if you happen to didn’t use descriptions on your video structured information.

Why we care. This could make it simpler so that you can publish video structured information and have Google choose them up as wealthy outcomes. Your video thumbnails could present up for extra movies and you might even see the next click-through charge from these search consequence snippets in Google Search.